Solar Panels, Start the Change, and NSW Coalition New Media Successes.

Earlier today, the NSW Coalition released a policy on renewable power, supporting government subsidies for solar panels. In my opinion, this is a horrid policy. It will fail to achieve its aims, and will cost the taxpayer millions at a time the NSW economy is desperately calling out for tax cuts and lifting the burden of big-government.

But this is not the point of this post. My point is that this was put up on the NSW Coalition’s new Start The Change website as a blog post – and was freely available for public comment. The first thing I did was to criticise the plan – publicly, and on the Liberal site – and this was allowed. To me, this is a great example of the NSW Coalition’s determination to embrace the inherent two-way dialogue embodied in web 2.0. Rather than simply broadcasting out messages, they are beginning to engage with people. Sure, there is a long way to go, but this is a great start.

I think there is little doubt that the NSW Division of the Liberal Party of Australia is at the forefront of engaging in New Media. While many use Facebook and have a  Twitter account, Barry is the only state opposition leader to actively engage with people – and you can tell it’s him, not a staffer. As a further example, he’s also the only Australian parliamentary leader who tinged his profile green; irrespective of what you think of the act, it certainly shows knowledge and true use of Twitter as a two way mechanism.

The era of top-down political broadcasting is dead, and has been replaced with two way dialogue; it is only a matter of time till the Australian political establishment realises this. In the meantime, we are fortunate in NSW that, under the leadership of Nick Campbell and Mark Neeham, the Liberal Party is moving to the forefront of political engagement and new media. Let us hope they continue down this track.

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3 Responses to “Solar Panels, Start the Change, and NSW Coalition New Media Successes.”

  1. tim humphries Says:

    thumbs up!

  2. Bee Says:

    Good to note, even if that *is* a truly horrid policy. Might pop on over to the post and say as much.

  3. Solar Panels, Start the Change, and NSW Coalition New Media … | Solar Panels California Says:

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